Heilongjiang Province Showcases Fu yuan Strategic Growth and Sustainable Tourism Vision at the Tourism Industry Development Conference – Travel And Tour World

Heilongjiang Province Highlights Fuyuan’s Strategic Growth and Sustainable Tourism Vision at the 7th Tourism Industry Development Conference

Introduction

On June 25, 2025, the 7th Heilongjiang Tourism Industry Development Conference commenced in Fuyuan, China’s easternmost city. This event marks a pivotal moment for Fuyuan as it showcases its strategic growth and commitment to sustainable tourism aligned with the United Nations Sustainable Development Goals (SDGs). The conference aims to foster tourism innovation, regional collaboration, and economic development, reinforcing Fuyuan’s role as a key player in Northeast Asia’s tourism sector.

Fuyuan’s Natural and Emerging Attractions Supporting SDGs

Fuyuan’s tourism appeal integrates natural beauty with modern attractions, promoting sustainable development and environmental conservation.

1. Shell Beach Camp
   • Offers leisure and adventure opportunities in a pristine natural setting.
   • Encourages sustainable tourism practices that align with SDG 8: Decent Work and Economic Growth and SDG 15: Life on Land.
2. Heixiazi Island Wild Bear Park
   • Provides eco-tourism experiences focused on wildlife conservation.
   • Supports SDG 15: Life on Land by promoting biodiversity and habitat protection.
3. Cranberry Base Agro-Tourism
   • Combines sustainable farming with tourism education.
   • Advances SDG 2: Zero Hunger and SDG 12: Responsible Consumption and Production through sustainable agricultural practices.

Fuyuan’s Strategic Role as a Regional Hub and SDG Alignment

Fuyuan is strategically positioned at the confluence of the Heilong and Wusuli rivers, serving as a vital gateway between China and Russia. The city is enhancing its port infrastructure and customs procedures to facilitate smoother travel and trade.

• Improved infrastructure supports SDG 9: Industry, Innovation, and Infrastructure.
• Streamlined customs and increased connectivity promote SDG 17: Partnerships for the Goals by fostering regional cooperation.
• These developments aim to boost economic growth while ensuring sustainable and inclusive tourism.

Impact of the Heilongjiang Tourism Industry Development Conference

Since its inception in 2018, the conference has driven significant tourism sector growth across Heilongjiang Province.

• Tourist arrivals reached 282.398 million in 2024, a 29.1% increase from the previous year.
• Tourism revenue rose to 370.12 billion yuan, up 67.1% year-on-year.
• The conference promotes SDG 8: Decent Work and Economic Growth by stimulating job creation and economic vitality.
• The 2025 theme, “Creating New Momentum for Integration, Sharing New Opportunities in Tourism,” emphasizes innovation, collaboration, and sustainable development.

Smart Tourism and Sustainable Growth Initiatives

The conference highlights the integration of smart tourism technologies and sustainable practices to enhance the visitor experience and environmental stewardship.

1. Smart Tourism Solutions
   • Implementation of AI-powered services, mobile ticketing, and real-time visitor management.
   • Supports SDG 9: Industry, Innovation, and Infrastructure and SDG 11: Sustainable Cities and Communities.
2. Sustainable Tourism Practices
   • Promotion of conservation efforts in local parks and sustainable farming at agro-tourism sites.
   • Aligns with SDG 12: Responsible Consumption and Production and SDG 15: Life on Land.

Future Outlook

Fuyuan is set to experience transformative growth as a leading sustainable tourism destination in Northeast Asia. Key future benefits include:

• New business opportunities and increased employment, contributing to SDG 8: Decent Work and Economic Growth.
• Strengthened regional ties and international collaboration, supporting SDG 17: Partnerships for the Goals.
• Preservation of natural resources and promotion of eco-friendly tourism, advancing SDG 13: Climate Action and SDG 15: Life on Land.

The 7th Heilongjiang Tourism Industry Development Conference thus represents a significant step toward a sustainable, innovative, and inclusive tourism future for Fuyuan and the broader region.

1. Sustainable Development Goals (SDGs) Addressed in the Article

1. SDG 8: Decent Work and Economic Growth
   • The article highlights economic development through tourism growth, job creation, and increased tourism spending in Heilongjiang Province.
2. SDG 9: Industry, Innovation, and Infrastructure
   • Focus on improving port infrastructure, customs procedures, and integration of smart tourism technologies such as AI-powered services and real-time visitor management.
3. SDG 12: Responsible Consumption and Production
   • Emphasis on sustainable tourism practices, eco-friendly initiatives, and sustainable farming techniques at agro-tourism sites.
4. SDG 15: Life on Land
   • Wildlife conservation efforts at Heixiazi Island’s Wild Bear Park and preservation of natural habitats.
5. SDG 17: Partnerships for the Goals
   • Regional collaboration between China and neighboring countries, especially Russia, to boost tourism and trade.

2. Specific Targets Under the Identified SDGs

1. SDG 8: Decent Work and Economic Growth
   • Target 8.9: Promote sustainable tourism that creates jobs and promotes local culture and products.
   • Target 8.2: Achieve higher levels of economic productivity through diversification, technological upgrading, and innovation.
2. SDG 9: Industry, Innovation, and Infrastructure
   • Target 9.1: Develop quality, reliable, sustainable, and resilient infrastructure to support economic development and human well-being.
   • Target 9.5: Enhance scientific research, upgrade technological capabilities of industrial sectors.
3. SDG 12: Responsible Consumption and Production
   • Target 12.8: Ensure that people have relevant information and awareness for sustainable development and lifestyles in harmony with nature.
   • Target 12.2: Achieve sustainable management and efficient use of natural resources.
4. SDG 15: Life on Land
   • Target 15.1: Ensure conservation, restoration, and sustainable use of terrestrial and inland freshwater ecosystems and their services.
   • Target 15.5: Take urgent action to reduce degradation of natural habitats and halt the loss of biodiversity.
5. SDG 17: Partnerships for the Goals
   • Target 17.16: Enhance the global partnership for sustainable development, complemented by multi-stakeholder partnerships.
   • Target 17.17: Encourage and promote effective public, public-private, and civil society partnerships.

3. Indicators Mentioned or Implied to Measure Progress

1. Tourism Growth and Economic Impact
   • Number of tourists visiting Heilongjiang Province (282.398 million in 2024, with a 29.1% increase over the previous year).
   • Tourism spending (370.12 billion yuan in 2024, a 67.1% increase from the previous year).
2. Infrastructure and Innovation
   • Improvements in port infrastructure and customs procedures facilitating smoother travel and trade.
   • Adoption rate of smart tourism technologies such as AI-powered services, mobile ticketing, and real-time visitor management systems.
3. Sustainable Tourism and Conservation
   • Extent of eco-friendly initiatives and sustainable farming practices implemented at tourism sites.
   • Conservation status and visitor engagement at wildlife parks like Heixiazi Island’s Wild Bear Park.
4. Regional Collaboration
   • Number and effectiveness of partnerships and collaborations between Fuyuan and neighboring countries, particularly Russia.

4. Table: SDGs, Targets and Indicators

Source: travelandtourworld.com